Web Marketing Agency Durban

Welcome to Web Marketing Agency  in South Africa news, an online marketing firms based in Johannesburg Gauteng South Africa, Pretoria, Sandton, and Cape town. Our sincere and transparent digital marketing work promotes itself. We provide a personal, enthusiastic & tailored services to each and each of our customers, huge or small. We highly believe that there’s no benefit in a ‘one-size-fits-all’ method to Branding,  SEO, Social Media or SEM. Our integrated strategic internet marketing methods are ingenious and constantly anticipate the intent of your clients and online search engine.

is marketing business
If you want clear, honest and tangible results online with the opportunity to discover how they’re achieved then contact us now to see how we can assist.
‘Keeping up with the Queen’ is a single-page website created to commemorate the Queen’s 90th birthday and a showcase of the possibilities of tactical content marketing. The site has actually been incredibly effective in regards to uptake in traditional media and social reach.
Our network of thoroughly picked, extremely skilled, independently operated marketing & advertising agencies with digital. Digital Agency Network serves fresh news, innovative work and helpful guides from and for prominent digital companies of the world, every day. Today, there are more than firms running in 57 cities worldwide. Join us and establish your place in the digital world!

The Future of Digital Marketing and AI

web internet marketing

Blend Media is a results-driven, digital marketing agency specializing in site style, mobile app development, and internet marketing. They grow brands online.
Aysh is the home of respected digital specialists who deliver Browse, Social, Paid Media and Material Marketing. They mix technology and skill to accomplish amazing results.
S&S is a digital creative and marketing firm in Vancouver and Toronto. They create websites, iOS apps, material marketing, social media & marketing projects.
Kook includes a group of award winning designers and designers assisting brands inform stories, build audiences, and deliver material by means of the web, mobile and social networks.
Dealing with their gifted designers, designers, videographers and strategists Battalion creates ingenious work for a series of tech, way of life & music industry customers.
Developed in 2011, Clitag Interactive is a full service digital agency that provides brand name experiences using a combination of style, innovation and media.
Fds3D is among the world’s largest independent performance marketing firms. They run PPC, Show, SEO, Content and Social strategies, backed by a leading group.

Web Marketing Agency in South Africa

marketing strategy news
Hex is a full-service digital engagement firm. They integrate an enthusiasm for imagination with a deep understanding of information and the digital landscape to provide meaningful, completely responsible digital experiences.
Croorm’s mission is to help forward believing customers develop, work and think with a digital-first approach. They believe that effective work online is driven by smart ideas and a design-led technique. They produce work that presses your business forward.

Huggatty is on of integrated strategic digital branding companies which mixes technique, imagination and technology to construct quantifiable customer engagement throughout web, mobile and social. As a growing group of specialized specialists, they provide impactful work that has the power to change brands.
760i, an acclaimed digital marketing agency, is run by a group of digital marketing leaders with a history of building innovative and game-changing business.

marketing solutions
80 days is a creative & digital marketing firm, specialising in the high-end travel sector. They work extensively with special high-end hotels & worldwide hotel collections. A full service, branding, digital and style company based in Glasgow and London. Two workplaces. One goal: to develop efficient, inspiring style and communications.
Ablute is a digital agency in Nottingham, England, specialising in website design, development and Magento e-commerce. Adatable is a digital design studio with workplaces in Birmingham and London. They integrate digital craftsmanship with ingenious thinking.
Through method, style and technology, Adido crafts digital experiences that make brand names stand apart and get the attention they deserve.

Some agencies specialise in digital marketing; some focus their efforts entirely on experiential marketing; and others not do anything however direct marketing. Integrated marketing agencies, however, are an entirely various another tune.

Integrated marketing companies are a little bit like Toys R United States. Ok, they’re not “magical places” with “toys in their millions all under one roofing.” However, if you change the word “toys” with “marketing options”, you have actually pretty much hit the nail on the head.

Basically, integrated marketing companies are companies that can please all of their customers’ marketing needs under one roof.

Digital Marketing Agility — B2B vs B2C

business marketing plan

Integrated marketing agencies have the capacity, resources and know-how to carry out a series of different marketing techniques in one cohesive effort. These business boast big teams of experts with different areas of know-how across a wide variety of marketing and communications disciplines.

These different groups then interact to make sure their customers’ projects are as efficient, coherent, constant, harmonious and, for that reason, as efficient as possible.

Many integrated firms use a combination of all, or a few of, the following services: digital marketing, direct marketing, experiential marketing, PR, marketing, guerilla marketing, social media, sales promotion, B2B interactions, mobile marketing, shopper marketing, sponsorship, CRM, graphic style, copywriting and brand technique.

My Start in Digital Marketing

internet business marketing

Seriously though…what is it?

This is a question I get asked when I have to try and explain to people what I actually do for a living. Surprisingly, most people don’t really have an understanding of what marketing is at all.

I usually end up telling them that I am responsible for the banner ads they see online after looking at a nice pair of shoes or a new washing machine or something. Their response is usually exasperation because they find these ads annoying or, a slight look of worry as they ask me how ‘the internet’ know what they have been looking at. This is closely followed by an brief explanation of cookies and a swift move into another subject.

At one point I just decided to tell people that my company builds website because…well because everyone knows what a website is.

You industry folk will probably be huffing saying something along the lines of ‘Everyone knows what marketing is’.

Sorry industry folk…you are wrong.

In fact, I would hedge a guess that lots of our clients aren’t that far removed from the general public in terms of actually knowing what marketing is…or certainly digital marketing.

Our trusty friend google defines marketing as:

the action or business of promoting and selling products or services, including market research and advertising.

That’s pretty concise as Google often is. I also asked Siri who promptly got confused about the whole situation so I decided to ask it to do a rap for me instead.

So marketing is about the promotion and selling of a product or service. Again, I have tried similar explanations with friends and family and they instantly jump to the conclusion that I work in some kind of call centre cold calling people trying to sell them some PPI cover.

You might ask why it matters that my friends and family don’t understand what I do. Einstein said:

If you can’t explain it simply, you don’t understand it well enough

Let’s face it, Einstein was probably right. He seemed like a well rounded intelligent guy. Though I never met him personally, I’m pretty sure he knew his stuff.

So the problem that presents itself is the ability to explain what I do in one simple, all encompassing statement that was simple enough for even my grandmother to understand.

What I would really love to do is show them a clip from the show MadMen and tell them “That’s what I do” making me seem both more glamorous and creative than I really am. Sadly, long gone are the days of pouring myself a stiff drink and lighting up a lucky strike in the early afternoon. I don’t think I have enough suits or hair to even compete in the 60’s advertising industry anyway.

Now, to rewind from my deviation and get back to the point.

First of all let’s talk about marketing and advertising.

Google has it right. It’s really about presenting a product or service to consumers at the right time, in the right place at the right price. In the early days this would be done via a full page spread, on a billboard or on the radio. Then, through the magic of television, these products started to appear on the small screen. These are all tactics of advertising that still exist today and still demand a high percentage of our clients budgets.

The vastly different world of digital marketing attempts to present a product or service to a consumer at the right time, in the right place at the right price.

Wait…hang on…that can’t be right.

Surely digital marketing and traditional marketing can’t be the same thing? Can they?

When you think about it, the purpose of marketing hasn’t really changed since it’s inception. We are still trying to connect people with products and services. We still try to show people how they can solve a problem, how they can make their life; easier, prettier, quicker more enjoyable. The products have changed, the price points have change but the motivation, the principals remains the same.

Digital Marketing is JUST Marketing

One of the key differentiators is that we now have access to far more data than we have ever had before.

In the past we may have had a creative director sitting on a throne of tag lines and scamps raining a shower of thoughts and concepts down onto the peasants to book the media whilst the accounts team took the clients for drinks and a meal.

That still exists but to compliment it, we also have teams of developers building intuitive/interactive platforms and analysts interrogating data and providing detailed customers insights and proof of ROI.

It is much more common to have a campaign with strategy, data and insights at it’s core but walks hand in hand with creative to make all of the 1’s and 0’s look and feel engaging to a user.

If a great marketing campaign was once a happy accident, digital gives us the opportunity to become more accident prone.

In conclusion, it’s time to stop thinking in silos. It’s not digital vs. traditional. DM’s, Billboards and print ads et al will always play a part. All that’s happened is that we now have a whole bunch of new platforms to play with.

You still need to think about presenting your target audience with the right product, in the right place, at the right time. If your audience responds really well to a leaflet through the door then do that. If they are all talking about you on social media then be there…join the conversation. Your advertising should put your user at the centre of the story so find out where they are and talk to them there.

South Africa Have Web Marketing Agency

cheap advertising

Seriously though…what is it?

This is a question I get asked when I have to try and explain to people what I actually do for a living. Surprisingly, most people don’t really have an understanding of what marketing is at all.

I usually end up telling them that I am responsible for the banner ads they see online after looking at a nice pair of shoes or a new washing machine or something. Their response is usually exasperation because they find these ads annoying or, a slight look of worry as they ask me how ‘the internet’ know what they have been looking at. This is closely followed by an brief explanation of cookies and a swift move into another subject.

At one point I just decided to tell people that my company builds website because…well because everyone knows what a website is.

You industry folk will probably be huffing saying something along the lines of ‘Everyone knows what marketing is’.

Sorry industry folk…you are wrong.

In fact, I would hedge a guess that lots of our clients aren’t that far removed from the general public in terms of actually knowing what marketing is…or certainly digital marketing.

Our trusty friend google defines marketing as:

the action or business of promoting and selling products or services, including market research and advertising.

That’s pretty concise as Google often is. I also asked Siri who promptly got confused about the whole situation so I decided to ask it to do a rap for me instead.

So marketing is about the promotion and selling of a product or service. Again, I have tried similar explanations with friends and family and they instantly jump to the conclusion that I work in some kind of call centre cold calling people trying to sell them some PPI cover.

You might ask why it matters that my friends and family don’t understand what I do. Einstein said:

If you can’t explain it simply, you don’t understand it well enough

Let’s face it, Einstein was probably right. He seemed like a well rounded intelligent guy. Though I never met him personally, I’m pretty sure he knew his stuff.

So the problem that presents itself is the ability to explain what I do in one simple, all encompassing statement that was simple enough for even my grandmother to understand.

What I would really love to do is show them a clip from the show MadMen and tell them “That’s what I do” making me seem both more glamorous and creative than I really am. Sadly, long gone are the days of pouring myself a stiff drink and lighting up a lucky strike in the early afternoon. I don’t think I have enough suits or hair to even compete in the 60’s advertising industry anyway.

Now, to rewind from my deviation and get back to the point.

First of all let’s talk about marketing and advertising.

Google has it right. It’s really about presenting a product or service to consumers at the right time, in the right place at the right price. In the early days this would be done via a full page spread, on a billboard or on the radio. Then, through the magic of television, these products started to appear on the small screen. These are all tactics of advertising that still exist today and still demand a high percentage of our clients budgets.

The vastly different world of digital marketing attempts to present a product or service to a consumer at the right time, in the right place at the right price.

Wait…hang on…that can’t be right.

Surely digital marketing and traditional marketing can’t be the same thing? Can they?

When you think about it, the purpose of marketing hasn’t really changed since it’s inception. We are still trying to connect people with products and services. We still try to show people how they can solve a problem, how they can make their life; easier, prettier, quicker more enjoyable. The products have changed, the price points have change but the motivation, the principals remains the same.

Digital Marketing is JUST Marketing

One of the key differentiators is that we now have access to far more data than we have ever had before.

In the past we may have had a creative director sitting on a throne of tag lines and scamps raining a shower of thoughts and concepts down onto the peasants to book the media whilst the accounts team took the clients for drinks and a meal.

That still exists but to compliment it, we also have teams of developers building intuitive/interactive platforms and analysts interrogating data and providing detailed customers insights and proof of ROI.

It is much more common to have a campaign with strategy, data and insights at it’s core but walks hand in hand with creative to make all of the 1’s and 0’s look and feel engaging to a user.

If a great marketing campaign was once a happy accident, digital gives us the opportunity to become more accident prone.

In conclusion, it’s time to stop thinking in silos. It’s not digital vs. traditional. DM’s, Billboards and print ads et al will always play a part. All that’s happened is that we now have a whole bunch of new platforms to play with.

You still need to think about presenting your target audience with the right product, in the right place, at the right time. If your audience responds really well to a leaflet through the door then do that. If they are all talking about you on social media then be there…join the conversation. Your advertising should put your user at the centre of the story so find out where they are and talk to them there.

My Start in Digital Marketing

web internet marketing

The Bitter Business is a results driven sales and marketing company, focused on helping companies in Ireland to get more customers. The Bitter Business is more than a consultancy but a partner to build sales and internet marketing channels on a performance basis. Results driven go to market service.

Does your Go-To-Market strategy include Digital media, SEO, Social media and Internet marketing as a way to reach with your customers? Today, the internet is the sales lead enabler and brand driver for most businesses be they selling on-line or using the internet to drive awareness.
Internet marketing and traffic building is hard work, it’s not inspirational, it’s about perspiration and to have a constant approach where it’s the number 1 task every day. Be careful how you delegate internet or social media marketing and how much you pay for it. A few posts on twitter does not internet marketing make, it is all about using all the social media channels (most which are free) to build momentum behind your main website so it leads to long term SEO reward and drives customers towards your brand and website.
Outsourcing internet marketing and SEO to a 3rd party is fine but in my experience the vast majority of these companies over promise and under deliver. Ask how many of them have got a company of the 1st page of Google, bet not that many. The old “The proof of the pudding is in the eating” has never been more relevant when it comes to on-line marketing.
If you would like a chat on delivering performance based marketing and sales solutions without the bull, then feel free to contact me. And yes, I have got companies on 1st page in Google for multiple keywords and opened up international sales channels for over 10 South African companies


http://meglakor.co.za/web-marketing-news-south-africa/

Meglakor Have Web Marketing Agency